What’s the difference between a closer and a loser?
What’s the Difference Between a Closer and a Loser?
In the middle of typing up a hardware estimate, I missed the “C” key and ended up typing loser instead of closer. And just like that, a blog post was born!
Have you ever noticed how close the words closer and loser are?
Just one letter separates them, the letter “C.” But in sales, that one letter can make all the difference between success and failure.
So, what could you be missing that would help you close that sale? It might just be a missing “C.”
C = Confidence
Confidence is key in sales. When you believe in your product, your company, and yourself, it shows. Customers can sense confidence, and it reassures them that they are making the right decision by choosing you.
C = Clarity
Clear communication is essential...









